Do Good, Better
Turn data into action
ImpactLab connects decision-makers with trusted information they can use to do good, better. We combine data, evidence and learning to help organisations know, show and grow their impact for the communities they care about.
You’re in good company!
Over 250 organisations are measuring and improving
Across Australia and New Zealand, impact organisations are driving change. With over 380 programs assessed through ImpactLab, we've analysed over $1B in investment, supporting 1.6m people, which has generated billions in social value – all helping people live the lives they choose.
Turning data into actionable insights
At ImpactLab, we help change-makers track, understand and grow their social impact. Our products link your data with the best of available public and academic data to provide you with clear insights – so you can build a data-driven picture of how your services effect change.
Foundations is a practical introduction to our flagship tool, GoodMeasure, designed for organisations who want to understand their impact but aren’t yet ready for a full long-term value analysis. With tiered options and customisation based on your unique context and strategic goals, our team will guide you through the right level of depth to help you build confidence, assess data readiness, and map data and evidence to outcomes.
Key features:
- Clear, practical education on long term impact measurement
- Data readiness assessment and guidance
- Intervention logic and evidence-based insights
GoodMeasure helps decision-makers estimate their long term impact, demonstrate outcomes and inform funding decisions. As ImpactLab's flagship tool, GoodMeasure puts a dollar value on social impact with credible, sector-informed insights, giving organisations the confidence to make data-driven decisions.
Key features:
- Independent third-party process
- ‘Learn by doing’ impact measurement training
- Levers to enhance impact and data collection
- Independent review of your social impact being achieved
GoodMeasure Renewal gives organisations a clear, refreshed view of their impact by re-running the GoodMeasure process with updated program data. It helps you embed continuous measurement, validate recent changes, and strengthen your capability to make evidence-based decisions.
Key features:
• Independent economic valuation of social outcomes
• Consistent, repeatable methodology
• Supports continuous improvement and learning
• Demonstrates progress and rigour over time
GoodMeasure Homes helps decision-makers estimate the long term impact of their housing models, demonstrate outcomes and inform investment and funding decisions. As an extension of our flagship GoodMeasure tool, GoodMeasure Homes puts a dollar value on social impact with credible, sector-informed insights, giving organisations the confidence to make data-driven decisions.
Key features:
- Independent economic valuation of social outcomes
- Independent third-party process
- ‘Learn by doing’ impact measurement training
- Levers to enhance impact and data collection
Not every impact challenge fits a standard approach, and that is where Impact Advisory comes in. We work alongside your team to get to the heart of the problem and develop practical, tailored solutions that fit your context and strengthen your overall impact strategy.
Key features:
- Tailored project design and planning
- Expert-led facilitation and workshops
- Modular approach to suit diverse needs
- Practical tools to enhance data collection and reporting
Our process
A guided journey towards deeper impact insight.
Engagement & assessment
We start by getting to know your organisation – what you do, who you support, and what drives you. Working closely with your team, we assess your data and identify your theory of change, making sure our approach fits your goals and aligns with your mission.
Implementation & analysis
We capture frontline and operational data, then our expert analysts bring it all together – blending your data with academic research and government insights. Powered by both smart tech and sharp minds, we build a clear, quantified picture of your impact.
Insights & action
Our products help you put a dollar value on your social impact, track progress, spot gaps, and measure growth over time. With clear, sector-informed insights, you'll be empowered to make strategic decisions and grow your impact.
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Our satisfied customers
"It was great working with Vicky and the ImpactLab team. She was excellent at breaking down the process, explaining why they ask certain questions, what data they're looking for and so on. She was a pleasure to work with in creating our report!"
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"Data isn't just something we collect to show how we've spent money; it actually informs the changes we make to our services and helps us identify when shifts are needed based on what the data is telling us."
"One of the major steps we took was going back four years and interviewing participants who had completed the program at that time."
"We’re currently rolling out a new CRM system. While coordinating projects, we identified some gaps in the information we weren’t collecting, which could be really useful."
"Once we received the GoodMeasure report, it helped us establish systems to effectively track our day-to-day interactions with regular programs. GoodMeasure has truly supported us and pushed us to a new level of professionalism, giving us exposure we didn’t have before."
"As agencies serving the community, we have a responsibility to do our best. I believe the GoodMeasure process helps us meet that responsibility by challenging and encouraging us, ensuring that whatever we offer is the best possible service to the community we serve."
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Get in touch
We help impact organisations know, show and grow their social impact. Let’s work together to do good, better!
